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This article covers how HubSpot’s partner program will be transforming into the HubSpot Solutions Partner Program, launching in early 2020. Over the next two years the program will evolve to focus on helping you grow with HubSpot, making it easier for you to partner with HubSpot, and create more opportunities for you to connect with customers. There will be a decreased focus on tiers as HubSpot focuses on making it easier for customers to find the right partner by adding a partner’s credentials, changes in the directory, and a better method to match customers to partners. Check out the full article for specific details on how the tiers will be changing and how HubSpot plans to help match customers to partners.
Do you have a stack of business cards sitting somewhere? Well, get them automatically imported into your HubSpot contacts with HubSpot’s free business card scanner. This just announced updated app for Android, and brand new app for iOS, are both available, and makes it simple to get rid of that stack of business cards and have all your contact info readily available in HubSpot. How does it work? The app scans the business card and identifies the particular information, and automatically enters it into your HubSpot contacts. Done. Check out the full article for more details and the link to download the aps.
This article covers HubSpot’s new enhancements to the chatbot’s functions, which includes more options and flexibility. The chatbots can now be displayed based on your team’s availability, and can use if/then branches to route visitors based on team availability. Chatbots can also now collect basic information about your customers while your team is offline, and then provide that context for your team once they are available. This creates a more efficient, less confusing customer experience and allows team members to better assist customers. Check out the article for details on how to update your chatbot’s settings.
HubSpot has announced the next evolution of your HubSpot records display. This article covers the changes you will see if you opt-in to the new stream-lined records account and it’s new functionality. The records display will now be split into three columns, instead of two, and an updated timeline card design. The communicator box (previously locked to the top of the page) has been upgraded to a pop-up box, available no matter where you are on the page. There is also a new associated record preview and inline editing and timeline filtering. These new enhancements to HubSpot’s records displays make the overall experience look more clean and tidy, and work more efficiently for an overall easier experience accessing your customer and company records.
Your HubSpot workflows can now be sorted into folders! This article describes the new folder feature which allows you to group your workflows together for better organization and to find workflows faster. All folders will show up on your workflow dashboard. The article includes step-by-step instructions on how to create these folders.
ServiceHub Professional Customers can now take more actionable steps in response to feedback from customers. This article describes how HubSpot will guide you on what actions to take in response to customer feedback that will help lead to company growth. This new feature includes the ability to create tasks or tickets for your team to follow up, and automatically send an email to net detractors who didn’t provide comments. These new embedded advocacy automations can be found when creating or editing a customer loyalty survey in HubSpot.
Are you looking to import your current knowledge base into HubSpot, but dreading the hours of time needed to copy and paste the information? This article goes over an amazing new tool that allows HubSpot Service Hub Pro and Enterprise users to easily import their knowledge base into HubSpot. Yet another tool that HubSpot is rolling out that saves you time and consolidates your info for easy access. Users can import directly from Zendesk, Intercom, Freshdesk, and Helpscout. See the full article for step-by-step instructions on how to get your knowledge base set up in HubSpot.
HubSpot has announced exciting new features for Marketing Hub Professional and Enterprise users that will increase productivity as you manage your social accounts. This article spotlights a few of these new features, including the new ability for HubSpot to track your social media posts from connected accounts, regardless of where you created the post. So now you can share info and create posts directly from a social account and HubSpot will track it, no need to schedule the post directly in HubSpot. There is also new metrics within the tool - including number of shares, impressions, and info on how your audience is growing over time. This new feature will make managing your social accounts faster and easier, as you can do it on the go and straight from your social media accounts. Connect your social media accounts now and get immediate insight into your social media performance.
One of the top requested additions to HubSpot by users, Professional and Enterprise accounts can now merge duplicate data. This article discusses how the problem of duplicate data leads to inefficiency for your business. This new feature eliminates the need to manually sift through data, wasting time and energy, by utilizing AI. The feature will automatically find duplicate contacts and companies for you, display them, and give you the ability to merge them with a simple click. Check out the article for the steps on how to get started merging your data.
CMSWire compiled their top 6 takeaways from Inbound 2019 in this quick-read article. What amazed them at this year’s event? HubSpot’s launch of a new App Marketplace, where more than 300 apps that integrate with HubSpot are available in one spot. Another much requested addition to HubSpot’s Growth Platform is the ability to merge duplicate contact or company data. With commitment to customer experience becoming a top priority for businesses, eliminating “experience disruptors” is important for enhancing customer experience. CMS Wire also points out that HubSpot has experienced financial growth over the last year, and gives credit to Zoom for making it easier for remote employees to be successful employees. Check out the article for more details on why CMSWire chose these 6 topics as their biggest takeaways.
In this article, Business Insider gives a quick summary of Christopher O'Donnell, SVP of product at HubSpot, showcase of the top ideas from customers that the company has now implemented in the product. This includes improved functionality, greater reliability, and a more sophisticated user experience across the entire HubSpot platform. Specifically mentioned is HubSpot’s new ability to merge duplicate data (such as duplicate contacts and company records); Sales Hub Professional and Marketing Hub Starter tiers can now offer eSignature functionality and a "Buy Now" checkout experience; and lastly, Business Insider describes what HubSpot's free Conversations tool has improved this last year, including a new free Facebook Messenger integration and upgrades to HubSpot’s CRM system.
Earlier this year, HubSpot announced its’ free marketing tools in HubSpots CRM. This article covers a newly added expanded ad feature, which further enhances marketing capabilities using HubSpot. Users can now create up to $1000 ad spend/month across two connected accounts, which can be any two supported networks (Facebook, Google, LinkedIn, etc.). Other updates include improved Facebook Lead Ad creation, creating audience lists (which will automatically sync between networks and accounts), and the ability to see exactly which contacts are interacting with your ads. Connect your social media accounts to HubSpot now and get reports on your success across networks and see which channels are working best for you.